The ideas on the Internet are the most visible matriculation. You can see, in real time, in real time, how many ideas have come to something on YouTube, Instagram, Taxot, Facebook, and most other video platforms. The X tracks the Ave view of everything, as threads do. A theory is the universal currency of success – more views, more fun.
But this is all nonsense. The scenes are nothing. Thoughts are false.
You may not need to remind me of it. We have known for years that the counting of viewing is meaningless, to the extent that Facebook has been accused of aggressively counting in an attempt to persuade Facebook videos. Have the others Thought wisely About how a stupid scene is. But we still talk about the counting of view, the counting of the scene is still there, so let’s talk about the view counting again.
In fact, a “view” is not a universal matriculation. It’s really nothing. This is what a platform wants, which usually does not make any real connection to whether someone really is encountered and experienced. You can make ideas whatever you want! And if you don’t like how to see the number, make the view something else!
Let’s just run some of them, will we do? Are the easiest social platforms to understand: Instagram, tricktok, and ((As the last week) YouTube shorts everyone thinks the second video starts playing. This is objectively ridiculous. Every time you do scroll, even if you Immediately Go to the next video, like the platform login you saw the video as you saw the whole thing. That’s like to say, if you are in the best purchase and you go through a TV game Pirates of Caribbean: On the World End, Now you have seen technically Caribbean Pirates: On the World End. Congratulations, you are a sea bandit.
In a way, though, this is a more accurate move than some others to clean the bar to clean the barrier. On Facebook, for example, A The point of view is defined Since “how often the number of rails or video was played, the number of images or text was on the screen.” Since the videos are auto -playful on the entire platform, those two matrix are effectively the same thing. The matriculation is so helpful that Facebook actually offers two other numbers to the creators: three seconds of video feedback, also known as the “Play Stress”, and a minute of video feedback, which is at least close to those who have really seen this thing. ” Those numbers are not public, though, they will be very few.
This theory has been universal meta meta since last fall, when Facebook added all its other performance and engagement measurements to only one. Photo, text posts and stories of La, the company wrote A blog post“Ideas are calculated according to a person’s screen, including repeating views.” It used to be a different matriculation – your content was presented to someone called “impression”, but before the sighting, they had to communicate with it in some way. Now these are just sights.
The idea that everything in your feed is considered as a view, and it’s everywhere
The idea that everything in your feed is regarded as a view, and it is everywhere. When you scroll over the X, each post on your feed gets a view when it goes up and down to your screen. On one’s profile page, posts displayed in the search results – whatever appears on the page is considered “viewed”. X Documents The sketch on the post opinion and vague Its video principles Very straightforward is: If the video was running for at least two seconds, and half of the player was on your screen, it is counted as a scene. All these videos run automatically, so we come back to the same thing: If it is full, you have seen it.
Many companies have accepted such stupid measurements, because the reason is easy and strengthened. If you are a platform that counts the scene in a way that reflects the truth, your number will be low. Creators can see that, decide that your platform does not have juice, and if you start posting somewhere, they will clearly get more eye tablets. The advertisers may be afraid that they will be broadcast in the air. On the social web, the pace is everything, and sometimes you have to lie about the size of your party to get the first people at the door.
In this way of explaining ideas, all controls on the platform. Think about it: You don’t press play to get the video going, and you don’t have to stick around it to count. Whatever the platform wants to get, they get the scene. There is no step, there is no mediation, content and the actual match of the audience. Only… ideas.
Even the types of Hollywood are being pulled into the whirlpool of makeup view. Netflix once did a look when you finished 70 % of something – which I should identify, in fact is the closest thing to track Whether you have seen something We have discussed from any matriculation so far. Now, it takes only two minutes to decide the net flix that you’ve seen something. Netflix actually chose two minutes because it was “enough to indicate that the choice was deliberately.” First of all, this is not. Second, Netflix knows how much you have seen! Netflix acknowledged that it only wants 35 % higher than the previous metric.
Ironically, Netflix is one of the few streams that tells how it calculates the scene. Most keep their matrix silent, so they can say things like “it was a huge hit!” Without providing any original information. Even YouTube is about to calculate this: Usually it is an accepted wisdom that you have to look at 30 seconds of a standard YouTube video so that it is to count it as a view. But if this is a government policy, I am sure it can not be found anywhere.
Anyway, it is surprising that all the companies that raise these fake numbers know what they are doing. If they believed that the people who visited the public were justified, they presented the same number to the creators and the advertisers. Creators usually see non -public data such as watch -time and original interactions, but are also being given a permanent minimum to work with them. The advertisers have, though, the race for this place: YouTube and other platforms still detect different views from ideas, but only for advertising. (YouTube can count every shorts as a publicity, but it only plays the creators for what he calls for “Engaging ideas. “) Many platforms even tell the advertisers how many people have seen a quarter, half, three -quarters, or all the video.
We have been working all this internet for a while, and it is quite clear that all the matrix is bad. They have turned the Internet into a game to win, a system that is to be gamed, the largest race is even when the number does not mean. We may all be better without the number, but they are not going anywhere. So that’s all we can do: “ideas” are not sights. Thoughts are false.
